Most macro tracking dies in the app, not the diet: search, weigh, scan, repeat until you quit. Texting a photo of your plate is the version that survives.
Almost nobody fails macro tracking because the math is hard. They fail because the logging is miserable: search the database, pick between six versions of chicken breast, weigh things at a restaurant like a lunatic. The diet was fine. The app lost.
Consistency beats precision
A rough estimate you log every day beats a gram-perfect log you abandon by Thursday. The useful signal is the pattern across a week (protein short, dinners heavy, weekends off the rails), and patterns show up just fine in good-enough numbers.
Protein first, everything else second
If tracking everything is too much, track one thing: protein. It is the macro that protects muscle, drives recovery, and keeps you full. Most people who fix protein find the rest of the plate roughly fixes itself.
Make logging as easy as texting
The format that survives real life is the one that lives where you already are. A text that says chicken bowl and a photo of the plate is a log entry. No app open, no database search, no friction to quit over.
That is how it works with Obeo: text what you ate, or just the photo, and it keeps the count and texts you the pattern that matters. Tracking that survives past day 19. Text it for free.